行业观察 | 拼多多“千亿扶持”加速电商西进,商家争相掘金西部大市场

财经杂志
Apr 16

这个春天,蓝莓盆栽成了“城市农夫”备受青睐的“蓝朋友”。“在南方卖得好不是新闻,有意思的是,西北用户也喜爱有加。”园艺商家冯威原以为西北人的种菜天赋至少要发挥在自家宽敞的院子里,“小小的盆栽怎能装得下?”不承想,近期蓝莓盆栽的热度居高不下,拼多多“千亿扶持”新政又“添柴加火”,他预备的十几万盆蓝莓,只用约50天就被“拼单”一空,“连西部偏远地区,都卖出去几千盆”,提前整整一个月完成销售目标。▲ ...

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