王石代言售价3168元的“总裁燕窝”遇冷,有平台付款人数65

红星新闻
23 Apr

红星资本局4月23日消息,距离王石官宣成为燕之屋(01497.HK)品牌代言人,已过去近一个月的时间。然而“总裁款”燕窝好像并未获得市场青睐。据燕之屋天猫官方旗舰店数据显示,这款售价3168元的“总裁款”燕窝,截至发稿时,有65人付款。据悉,这款产品主打滋养男士健康,强调解决成功男士常见的熬夜、高压工作、过度焦虑、抽烟、应酬频繁等问题。截图自淘宝APP在与王石合作之前,燕之屋深度绑定女性群体。但...

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