a16z Crypto:Web3项目发起空投应注重长期激励与社区参与,避免短期套利

金色财经
26 Apr

【a16z Crypto:Web3项目发起空投应注重长期激励与社区参与,避免短期套利】金色财经报道,a16z Crypto发布分析文章《Airdrops: How to Bring Home》,其中指出当前Web3项目的空投策略过于关注短期用户增长,忽视了长期社区建设与协议治理的目标。a16z Crypto建议项目方应将空投设计为“长期激励工具”,通过设置锁仓期、引导用户参与治理和贡献行为,筛选出真正的长期参与者,而非仅吸引“空投猎人”。此外,a16z Crypto还强调空投应作为构建忠诚社区和实现协议长期价值的手段,而非单纯的市场营销工具。

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