每经记者 于垚峰 每经编辑 赵云 4月28日晚,酒鬼酒发布了2024年年度报告,这家曾以“文化酒”标签异军突起的湘西酒企,正遭遇近年来最严峻的挑战——营业收入同比下降49.7%至14.23亿元,近乎腰斩;净利润同比下降97.72%至1249万元,也创下了自2015年以来新低。《每日经济新闻·将进酒》记者注意到,在酒鬼酒的产品中,定位高端的内参销售面临的困境最为显著,...
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