瑞银发表报告，指李宁(02331.HK) 首季销售额按年低单位数增长符预期，但管理层在电话会议中提到4月至今销售疲软和折扣趋势加剧，以及高于预期的营销费用预算，成为负面因素。该行引述管理层指，首季销售额达到预期，受春节影响，1月销售表现胜预期，3月因不利天气销售疲软。4月至今销售持续疲软，线下零售销售按年负增长。库存方面，今年第一季库存期约5个月，对比去年第四季为4个月，新产品库存占比逾80%，...
Source Link瑞银发表报告，指李宁(02331.HK) 首季销售额按年低单位数增长符预期，但管理层在电话会议中提到4月至今销售疲软和折扣趋势加剧，以及高于预期的营销费用预算，成为负面因素。该行引述管理层指，首季销售额达到预期，受春节影响，1月销售表现胜预期，3月因不利天气销售疲软。4月至今销售持续疲软，线下零售销售按年负增长。库存方面，今年第一季库存期约5个月，对比去年第四季为4个月，新产品库存占比逾80%，...
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