新浪科技讯 4月29日上午消息,近日,爱奇艺CEO龚宇在“2025电视剧导演大会”发表演讲,内容谈及当前视频平台广告收入下降的情况。
龚宇表示:“这个预算削减的幅度太恐怖,电视台都知道,好的频道一年一百多亿的收入,现在前几天听说原来的一个一线的频道,去年收入勉强十几个亿。我们稍微好点,爱奇艺2018年的时候,品牌广告收入100亿出头,接近110亿,去年已经萎缩到40多亿,我想有我们自己做的不好的原因,但是更大的原因是市场原因。”
根据爱奇艺财报数据显示,2024全年,爱奇艺总收入为292.3亿元,较2023年下降8%;归母净利润为7.64亿元,同比大幅下降60%。(罗宁)
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