作者:苏苏来源:首席消费官近年来,国产美妆品牌在加速发展,也在加速洗牌。根据2023年度营收表现,珀莱雅、上海家化、华熙生物以60亿元+营收进入第一梯队,贝泰妮、福瑞达、水羊股份、上美股份以40亿元+营收进入第二梯队,20亿元+营收的巨子生物、完美股份则位列第三梯队。2024年,营收下滑是美妆行业的大势所在。除了尚未发布业绩预告和2024年报的珀莱雅、贝泰妮和丸美生物之外,上海家化、华熙生物、...
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