4月29日，上美股份早盘涨超6%，股价达69.50港元，续刷上市新高。公司2024年营收67.93亿元，同比增长62.1%，净利润8.03亿元，同比增长74.0%。主力品牌韩束营收55.91亿元，增长80.9%。2025年3月，韩束连续五个月位列抖音美妆类目第一。国泰海通认为，随着内需提振，美护板块作为“新消费”品种将持续受益，头部国货有望通过产品创新和渠道优化提升市场份额，看好其长期成长性。
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