行业观察|外卖这门生意,到底是暴利还是微利?

财经杂志
29 Apr

本文解析了数家全球头部外卖平台,来看看外卖行业的盈利能力到底如何文|李莹随着国内外卖平台之间较量的不断升级,外卖行业的利润率开始备受关注。外卖究竟是不是一个赚钱的行业?在国内市场很多商家和骑手的认知里,平台从消费者、商家两边收费,必然是赚钱的。但是,根据一些行业研究报告和相关公司的公开财务信息,就外卖平台从每单位交易中获取利润的整体水平而言,外卖很难称得上是一个高利润的行业。过去十几年中,全球范围...

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