本文作者:张雅琦 高涨的金价正在"杀死"传统金饰市场,重塑黄金珠宝市场的消费结构和竞争格局。 传统金饰巨头周大生、老凤祥一季度业绩大幅下滑,门店加速收缩;而老铺等专注于差异化、高附加值产品的品牌,却逆势增长,更能抵抗金价上涨带来的冲击。 2025年第一季度,周大生营收大幅下跌47%,净利润下降26%;老凤祥收入同比下滑32%,净利润同比减少24%。与此形成鲜明对比的是,老铺收入预计同比增长超...
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