啤酒厂商忙活一年却“增利难增收”,饮料化能否成为“第二增长曲线”?

每日经济新闻
06 May

迈入存量竞争时代,啤酒市场的竞争愈发白热化。   2024年,整个啤酒市场经历了“冰火两重天”的困局:一方面,欧洲杯、巴黎奥运会等体育赛事带来了盛夏狂欢;另一方面,部分地区雨水天气、餐饮需求弱复苏等因素,却让啤酒市场遭遇市场磋磨。   截至4月30日,A股、H股的9家啤酒上市公司均发布2024年年报,A股的7家公司还发布了2025年一季度“答卷”。   《每日经济新闻·将进酒》记者梳理发现,整个...

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