吉利汽车淦家阅:整合后集团整体效益将提升5%

新浪科技
15 May

  新浪科技讯 5月15日晚间消息,吉利汽车2025年一季度业绩会暨“一个吉利”战略整合计划说明会上,吉利汽车集团 CEO、吉利汽车控股有限公司执行董事淦家阅称,《台州宣言》发布后,吉利在产品战略上已形成共识,资源战略上进一步聚焦协同,未来将继续建立统一架构,提升资源配置的效率,杜绝重复投资。整合后集团将实现整体效益超5%,研发效率、管理效率及营销效率达到15%-20%。

  在品牌布局方面,吉利将继续强调差异化,打造四大品牌生态圈,强化在细分市场打造爆款产品的能力。在组织管理层面,吉利将以“两横七纵”持续推动组织融合和效率提升,遵循“业务在哪组织在哪,组织在哪人才在哪”的原则,通过清晰的品牌差异化策略与完善的产品体系构建,全方位满足细分市场的需求。(罗宁)

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