680亿!一代鞋王“卖身”退市

冯仑风马牛
20 May

封面图 |《城中之城》剧照就在公布2025年一季度财报后几天,斯凯奇宣布退市,被3G资本收购,“美籍”变身“巴西籍”。对中国消费者而言,这是一个“丑但舒适”的鞋类品牌,进入中国18年,拥有一大批追求脚感的粉丝,而中国也成为其最大的海外市场。一个有知名度、有市场的品牌为什么突然选择卖身资本?有人认为是关税原因,背靠大树好乘凉,有人说是国产运动品牌崛起带来的压力,令其豪赌转型。不管怎么说,斯凯奇将迎来...

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