快手-W(01024.HK) 旗下快手电商发布“618购物节”首日战报，称全域GMV保持高速增长。数据显示，相比2024年“618大促”首日，快手电商泛货架商品卡GMV按年增长282%，搜索GMV按年增长753%，直播间GMV按年增长92%。
用户在“618”期间展现出强劲的消费能力，首日开门红，成交破百万元人民币(下同)商品数达277个，千元以上高客单价商品GMV按年增长786%。
商家方面，GMV成交破千万元的商家按年增长300%，GMV成交破亿元的商家按年增长100%，当中茶酒健康、珠宝玉石及消电家居等行业表现突出。(ta/u)
(港股报价延迟最少十五分钟。沽空资料截至 2025-05-19 16:25。)
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