Comcast Corporation has announced a new partnership with Waymark to introduce an AI-driven creative platform aimed at helping small and local businesses create cost-effective TV commercials in minutes. This collaboration is part of Comcast Advertising's initiative to simplify and enhance advertiser access to its media assets. By leveraging Waymark's expertise in artificial intelligence for video production, the platform enables advertisers to swiftly produce TV-grade ads without the traditional time and cost constraints. This venture supports the Media Solutions team's mission to provide advertisers with a seamless entry point to Comcast's expanded advertising offerings.
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