【券商聚焦】招银国际维持哔哩哔哩(BILI)“买入”评级 料二季度利润率将进一步扩大

金吾财讯
May 22, 2025

金吾财讯 | 招银国际发研报指,哔哩哔哩(BILI)第一季度总营收按年增长24%至70亿元,与市场一致预期持平;经调整后净利润达3.62亿元,较2024年第一季度净亏损4.56亿元实现扭亏,且超市场预期的2.48亿元,主要得益于毛利率扩张(按年提升8个百分点)及研发费用的审慎控制(按年下降13%)。对于今年第二季度,该行预计哔哩哔哩将维持20%的营收按年增速,同时受益于广告和移动游戏业务的强劲势头,利润率将进一步扩大。鉴于利润率扩张趋势稳固,招银国际上调哔哩哔2025至2027财年非GAAP盈利预测至各22亿、32亿、41亿元(前值预测各为18亿、27亿及37亿元)。该行将哔哩哔哩目标价从26.4美元轻微上调至26.5美元,对应2026财年非GAAP市盈率25倍,维持“买入”评级。

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