短剧冲击长剧,爱奇艺收入、利润双双大幅下滑

第一财经
21 May

在今日爱奇艺一季度财报后的电话会议上,“微剧”成为爱奇艺CEO龚宇口中频频提及的关键词。  龚宇称,用户在爱奇艺看微剧的习惯正在形成,对比4月和去年12月,爱奇艺的微剧重度用户增长了3倍。  他还透露,目前在爱奇艺平台有约1.5万部微剧,收费、免费各一半。其中爆款剧《家里家外》和《请君入我怀》的分账金额一周内快速破百万,超过了100万人民币。通常一部微剧的成本大多低于100万人民币,投入较大的也在...

Source Link

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Most Discussed

  1. 1
     
     
     
     
  2. 2
     
     
     
     
  3. 3
     
     
     
     
  4. 4
     
     
     
     
  5. 5
     
     
     
     
  6. 6
     
     
     
     
  7. 7
     
     
     
     
  8. 8
     
     
     
     
  9. 9
     
     
     
     
  10. 10