近期汽车价格战再度升级,多家车企大幅降价促销,价格与销量之间的博弈加剧。这一轮价格战既体现了中国车市竞争格局的重塑状态,也对车企盈利、估值以及渠道体系提出严峻挑战文|陈亮康国亮编辑|李皙寅杨秀红5月,多家车企开启新一轮价格战,不仅老款车型降价,新车定价也显著下探。消费者获利的同时,车企利润空间和投资市场预期也面临压力。这场愈演愈烈的价格博弈,正逐步重塑中国汽车市场格局。5月23日,比亚迪(...
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