中经记者蒋政北京报道又一“混血”酒店品牌即将大面积登陆中国市场。日前，君亭酒店集团（以下简称“君亭”）与精选国际酒店集团签署合约，获得后者COMFORT（凯富）和 QUALITY（凯艺）两大系列在中国大陆地区的独家品牌使用和特许经营权。在全球酒店集团中，精选国际酒店集团位居第八位。但其在中国市场的影响力与洲际、万豪、希尔顿、温德姆等国际集团相差甚远。如何快速打开中国市场成为该酒店集团获得业绩增长的...
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