为了创收,爱奇艺正穷尽一切办法,努力抓住多根“救命稻草”。这头,创始人、首席执行官龚宇在上月底召开的“2025爱奇艺世界・大会”上宣布:正式进军内容电商。相关频道将集合爱奇艺旗下IP资源、艺人明星等优势元素,瞄准直播带货。说白了,就是把“看剧集”和“买东西”结合起来,赤裸裸地向观众兜售货物。那头,全力押注新的娱乐“风口”,凭借着长剧+短剧的双引擎驱动,开拓收入来源。除此之外,和所有互联网大厂一样,...
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