烧掉一半净利润,拼多多想培育怎样的“生态”?

陆玖商业评论
03 Jun

当外部不确定性日益增加,为中小商家提供“避风港”和“助推器”,助力其度过周期波动,这种“授人以渔”的模式,远比补贴的“大水漫灌”更具生命力。“当下的市场在加速变化,平台要敢于牺牲短期业绩,助力商家度过短期波动。”这是拼多多董事长陈磊,在一季报电话会议上的发言。财报发布后,拼多多的股价出现了一定幅度的波动,但业内人士则认为,相较于追求绝对意义层面的数字,拼多多的选择,更指向于把收益投入到广袤的产业带...

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