卖枕头,真能救酒店?

投中网
Jun 03, 2025

将投中网设为“星标⭐”,第一时间收获最新推送华住亚朵“枕头大战”,锦江首旅困在“老路”。作者丨何欣欣编辑丨金玙璠来源丨定焦One在行业整体规模狂飙突进的背景下,中国酒店业正上演一场“冰火两重天”的大戏。华住、锦江、首旅、亚朵四大集团,虽同处复苏赛道,却走出了截然不同的轨迹,今年一季度的业绩表现与战略选择日益清晰。华住靠轻资产模式稳中承压。它有庞大的网络(11685家门店)和极高的加盟占比(...

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