投资亮点首次覆盖霸王茶姬(CHA)给予跑赢行业评级,目标价41.50 美元,基于P/E 估值,对应2025 年19 倍市盈率,公司是中国规模最大、增速最快的精品现制茶饮品牌。理由如下:现代东方茶引领者,以差异化消费体验构建品牌价值感。1)健康高品质产品和相对实惠价格:公开热量和营养成分、折扣后约16 元每杯;2)品牌营销围绕健康文化社交:中国现制茶饮品牌社交影响力指数中排名第一;3)营造第三空间...
Source Link投资亮点首次覆盖霸王茶姬(CHA)给予跑赢行业评级,目标价41.50 美元,基于P/E 估值,对应2025 年19 倍市盈率,公司是中国规模最大、增速最快的精品现制茶饮品牌。理由如下:现代东方茶引领者,以差异化消费体验构建品牌价值感。1)健康高品质产品和相对实惠价格:公开热量和营养成分、折扣后约16 元每杯;2)品牌营销围绕健康文化社交:中国现制茶饮品牌社交影响力指数中排名第一;3)营造第三空间...
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