$蜜雪集团(02097.HK)在上篇,我们主要分析了蜜雪冰城的商业模式和它的核心竞争壁垒——强大的供应链 + 门店运营管理 + 雪王 IP 的加持。近期,蜜雪被凑成 “新消费三宝” 概念炒作,背后一个基本面的支撑,也是蜜雪在一众茶饮同行中用极致供应链铸建起的一定商业壁垒。但当下这个市值上谈蜜雪的投资价值,除了看本身的商业模式的优劣势,更重要的还是理解清楚公司的成长空间。以及现在市场定价中,到底...
Source Link$蜜雪集团(02097.HK)在上篇,我们主要分析了蜜雪冰城的商业模式和它的核心竞争壁垒——强大的供应链 + 门店运营管理 + 雪王 IP 的加持。近期,蜜雪被凑成 “新消费三宝” 概念炒作,背后一个基本面的支撑,也是蜜雪在一众茶饮同行中用极致供应链铸建起的一定商业壁垒。但当下这个市值上谈蜜雪的投资价值,除了看本身的商业模式的优劣势,更重要的还是理解清楚公司的成长空间。以及现在市场定价中,到底...
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