网易海外梦遇挫:日本基本盘动摇,中东再出发

财中社
Jun 11

网易(NTES/09999),这家曾以“国内第二大游戏厂商”之姿傲视群雄的巨头,正面临日本市场动摇和海外重新布局的严峻挑战。5月27日,互娱日本战略投资负责人徐东园确认离职,结束六年七个月任期;此外,自2024年起,网易关闭东京樱花工作室、北美Jar of Sparks暂停运营,海外业务大幅收缩。明星产品衰退、竞争加剧,让网易日本“基本盘”风雨飘摇,丁磊“海外收入占比40%-50%”目标也在...

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