更笃定的商业逻辑与业务内涵,平安好医生“品牌焕新”的背后

动脉网
Jun 12, 2025

6月10日,平安好医生对外宣布品牌焕新。公开信息显示,“平安健康”APP及公司旗下小程序、官方微信、官网也已在近期陆续更新品牌名。近两年来,平安好医生不断深化“医险协同”业务模式,继2024年首次实现年度盈利之后,2025年一季度收入呈双位数增长,盈利能力进一步增强。如今的互联网医疗,不再是当年的在线问诊时代,“互联网+”正在快速迈向“人工智能+”。在这个关键节点,平安好医生站在盈利新起点上,品牌...

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