业绩增长放缓,加拿大鹅中国区“换帅”救场

新京报
12 Jun

加拿大鹅中国区的负责人又换了。  近日,加拿大鹅宣布任命谢霖为中国区总裁,向加拿大鹅亚太区总裁Jonathan Sinclair汇报。这是自2022年以来,加拿大鹅第三次调整该职位人选。  有分析认为,加拿大鹅中国区频繁换帅的背后有对中国市场表现不满意的原因,也有将发展希望押注在中国市场的考量。  中国区频繁换帅,意图强化本土化团队  近四年,加拿大鹅中国区总裁一职变动得有些频繁。2022年8月,...

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