七成用户陷入外卖“品质焦虑” 从“糊弄学”到“精致吃” 五成用户选择京东外卖

每日经济新闻
Jun 09, 2025

“靠外卖续命”实锤了!数据显示,20%的用户每天点外卖在4次及以上。外卖,不仅是当代人的“生命线”,还是“情绪解药”。41%的用户认为外卖是调节情绪的助手,开心和不开心的时候都会找它。  这也伴随着一种趋势的形成,从“吃饱”到“吃好”:消费者开始追求“品质外卖”,轻食、低卡、有机食材成新宠。如果以前点外卖算“糊弄学”,现在点外卖就是《舌尖上的中国》番外篇。  为了解消费者心中对品质外卖和首个外卖...

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