1826 ET - With consumers increasingly cautious when it comes to discretionary purchases, Oxford Industries continued to see customers respond most strongly to new products last quarter, CEO Tom Chubb says on a call with analysts. That's particularly true at Lilly Pulitzer, where new activewear and a strong range of prints resonated with the brand's top 20% highest-spending customers, who account for a majority of the brand's sales and profitability, he says. Lilly continues to focus on such customers with new, on-trend products consistent with the brand's DNA, he says. Lilly's sales rose 12% in the quarter, helping partially offset declining sales at Tommy Bahama and Johnny Was. (kelly.cloonan@wsj.com)

(END) Dow Jones Newswires

June 11, 2025 18:27 ET (22:27 GMT)

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