观点网讯：6月15日，途牛旅游网（中国）于2025年6月12日公布截至3月31日的2025年第一季度未经审计财报。数据显示，净收入同比增长8.9%，核心业务打包旅游产品收入同比增长19.3%。首席执行官于敦德表示，公司增长势头良好，通过提升产品质量和性价比，优化线上线下渠道提供服务。
财报凸显途牛业务稳健增长。产品策略聚焦深度化和碎片化需求，"牛人专线"强化高品质服务，满足用户小众目的地探索；碎片化产品如"机票/高铁+目的地跟团"需求上升。渠道布局上，线上直播表现突出，3月马尔代夫直播支付金额超1亿元，曝光量超7500万；线下门店近300家覆盖重点城市。
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