京东与苏超合作,外卖营销战再升级

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最近,一场“没有假球,全是世仇”的苏超球赛成为国民级热梗来源。热心网友喊话宿迁人刘强东,比起京东不久前赞助的欧冠,苏超的“爱恨情仇”或许更值得直播带货。6月13日,听劝的京东官宣成为苏超官方战略合作伙伴。“场上十三太保,场下京东管饱”等玩梗标语的传播度随赛事热度一起增长,让京东再次成为外卖平台中的“显眼包”。对于刚闯入外卖赛道的京东来说,苏超是一个难得的营销机遇。京东相关负责人表示,双方合作将打造...

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