进驻南京德基,名创优品成为首个在全球顶奢商圈打造IP空间的中国品牌

21世纪经济报道
19 Jun

“开业首日人山人海”、“排队抢购的队伍延伸四层楼”、“一娃难求”……  6月18日,名创优品全球首家MINISO SPACE在南京德基广场正式开业,启幕顶奢商圈和潮流IP的跨界创新之作。开业首日,作为德基限定首发的WAKUKU新品吸引众多年轻消费者排队抢购,火速售罄。  至此,作为首个进驻美国纽约时代广场、首个进驻法国巴黎香榭丽舍的中国品牌,名创优品成为首个在全球顶奢商圈打造IP空间的中国品牌,...

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