进入下半年,家电企业和商家将面临一系列不确定性因素,其中有两个尤为棘手,给市场竞争带来新变数。首先,家电“国补”政策调整带来诸多困扰。618大促成为政策调整窗口期,6月起多地暂停或调整政策,且未明确恢复时间,下旬还有多地宣布升级调整。此次调整源于中央和地方财政资金出现阶段性拨付换档期,中央为消费品以旧换新准备的3000亿财政补贴资金,前期已拨付1620亿,剩余仅1380亿。目前恢复政策实施的地方,...
Source Link进入下半年,家电企业和商家将面临一系列不确定性因素,其中有两个尤为棘手,给市场竞争带来新变数。首先,家电“国补”政策调整带来诸多困扰。618大促成为政策调整窗口期,6月起多地暂停或调整政策,且未明确恢复时间,下旬还有多地宣布升级调整。此次调整源于中央和地方财政资金出现阶段性拨付换档期,中央为消费品以旧换新准备的3000亿财政补贴资金,前期已拨付1620亿,剩余仅1380亿。目前恢复政策实施的地方,...
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