** Shares of fast-fashion jewellery retailer Lovisa Holdings LOV.AX rise as much as 3.2% to A$30.79
** UBS upgrades rating to "Neutral" from "Sell", raises price target to A$30.00 from A$26.00
** Brokerage says store growth is now accelerating, and is skewed to more established regions like Europe
** Adds co's new "Jewells" store format, which has a more curated range and a wider product offering, provides scope for greater store, sales and earnings growth
** UBS says it is also more confident in LOV given the appointment of the "well-regarded" Mark McInnes as executive deputy chairman, complementing John Cheston as global CEO
** As of last close, stock was down 1.1% YTD
(Reporting by Himanshi Akhand in Bengaluru)
((Himanshi.Akhand@thomsonreuters.com;))