波司登：强化品牌引领，深耕技术创新
波司登集团近日在回顾年度发展时表示，波司登持续打造“全球领先的羽绒服专家”的品牌形象。公司不断加大研发投入不断创新产品品类，通过技术创新与工艺升级助力其迭代升级。2024/25财年，波司登共申报专利466项，申报授权专利527项，为羽绒服专家提供了专利技术、背书支撑。截止2025年3月31日，波司登已累计全部专利1498项（含发明、实用新型及外观专利）。2024年波司登全新上市冲锋衣羽绒服系列产品，舒适保暖兼具时尚，具有“防泼水、防风、透湿透气”的性能；一衣多穿的功能，能够应对多变气温。此外，波司登舒适保暖的泡芙羽绒服，并持续引领泡芙羽绒服的升级革新。值得一提的是，2024年波司登升级推出全新极地极寒系列，中国南北极考察同款系列产品，更保暖、更透气、更轻量，全方位抗寒保暖，满足高寒地区出行的极致御寒需求。
（文章来源：南方财经网）
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