里昂发表研究报告，指阅文集团(00772.HK) 的IP业务动能得到显著改善，随着产品设计及品质控制的提升，公司的IP商品业务逐渐成形，推出的SKU数量按年增加逾两倍。另一方面，剧集的IP需求仍然强劲。
该利将阅文集团今明两年的利润预测分别上调4%，评级由“持有”升至“跑赢大市”，目标标由28.5元调升至34元，以反映市场情绪改善，非新丽传媒IP业务的收入及利润存上升空间。(sl/da)(港股报价延迟最少十五分钟。沽空资料截至 2025-06-27 16:25。)
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