花旗研究报告指，以固定汇率计，普拉达(01913.HK) 去年收入增长17%，高于行业水平，而今年首季亦增13%。不过，增长主要来自MIU MIU，而核心品牌Prada则进一步放缓。而管理层以“增长为先”的理念，需要在广告推广、制造及IT基础设施上有更显著的投入。另外，集团计划2025至26年，MIU MIU的店铺面积增加10至15%，而Prada亦增加2至3%，该行认为会限制EBIT利润率扩张...
Source Link花旗研究报告指，以固定汇率计，普拉达(01913.HK) 去年收入增长17%，高于行业水平，而今年首季亦增13%。不过，增长主要来自MIU MIU，而核心品牌Prada则进一步放缓。而管理层以“增长为先”的理念，需要在广告推广、制造及IT基础设施上有更显著的投入。另外，集团计划2025至26年，MIU MIU的店铺面积增加10至15%，而Prada亦增加2至3%，该行认为会限制EBIT利润率扩张...
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