港股异动 | 老铺黄金涨超16%，突破千港元关口！新加坡首店超预期，机构看好海外扩张
6月30日，老铺黄金股价持续拉升，突破1000港元关口，日内涨幅扩大至16%。
消息面上，老铺黄金新加坡滨海湾金沙店于6月21日开业。据华尔街见闻报道，摩根大通分析师在6月23日至24日对老铺黄金新加坡滨海湾金沙店进行实地调研后，发现其表现超预期。具体来说，新加坡滨海湾金沙店人流络绎不绝、转化率高达95%以上、每小时成交4-10张订单、消费者画像契合品牌定位，同时店铺整体服务和陈列水准与内地一线城市旗舰店无异。
申万宏源则表示，预计老铺黄金新加坡首店坪效有望超过中国澳门威尼斯人，成为门店体系内头部之一。此外，产品组合与定价整体和国内相似，上新黄金十字架，提供开业折扣，进一步扩大对消费者吸引力。作为老铺黄金海外扩张的关键验证，新加坡门店开业表现亮眼，正式开启从本土市场向全球品牌的战略跃迁，我们预计公司中长期将保持稳步扩张东南亚市场，海外成长空间可期。
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