海拍客冲刺港交所:阿里系母婴平台加速下沉市场布局

DoNews
30 Jun

全国知名母婴平台海拍客今日正式向港交所递交招股书,迈出资本化关键一步。该平台创始团队核心成员多来自阿里巴巴,凭借深厚的电商运营经验,将海内外优质母婴品牌及消费理念通过线下门店下沉至三线以下城市,持续推动区域性消费升级。海拍客通过整合供应链资源,为低线城市消费者提供高性价比商品,同时赋能中小母婴店,形成差异化竞争力。此次赴港IPO,或将进一步巩固其在下沉市场的领先地位,助力业务扩张。

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