不只想做IP的搬运工。里作者丨杜心怡编辑丨刘 欢在商场熙熙攘攘的人群中,潮玩爱好者们被分散到各个角落。一部分人涌向泡泡玛特抽盲盒,一部分人驻足于52TOYS的变形机甲展柜旁细细端详,还有一部分人穿梭于各类玩具集合店,在琳琅满目的IP衍生品中流连忘返。潮玩产业的增长势能有多少?《中国潮玩与动漫产业发展报告》显示,2023年我国潮玩产业规模约600亿元,预计2026年将增至1101亿元,三年间年均...
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