“新贵”崛起,“老钱”彷徨,品牌格局加速重构 汽车之家发布2025乘用车品牌影响力评价

砍柴网
Jul 03, 2025

7月3日,汽车之家研究院对外发布《乘用车品牌影响力评价(2025版)》报告,这也是自2023年起,汽车之家连续三年对外发布该报告。在持续监测的过程中,汽车之家深刻体会到,中国乘用车市场的品牌发展正在经历颠覆性变化,品牌格局加速重构。乘用车品牌影响力格局重塑比亚迪问鼎,新品牌强势入榜从品牌影响力整体排名来看,2024年乘用车品牌格局加剧重塑,中国品牌“出圈”。比亚迪在经历近5年的高速发展后,在...

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