美团外卖当季日均单量/峰值比例约2/3。2025 年7 月5 日,美团宣布即时零售日单量超过1.2 亿,其中餐饮超1 亿,美团闪购超2000 万。对比美团往年餐饮外卖峰值均在8 月,以“秋天第一杯奶茶”、“七夕”、“520”等季节性活动推动,2025 年7 月峰值来自行业补贴战,在阿里宣布淘宝闪购投入500 亿元(人民币,下同)后,美团率先突破1 亿日单峰值。2020-24 年美团外卖日单峰值从...
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