亚马逊“对战”沃尔玛,美国零售业也打价格战!

华尔街见闻
Jul 07, 2025

为争夺消费者忠诚度,亚马逊与沃尔玛正展开一场激烈的全渠道价格战,双方将年度最大线上促销活动同步定于7月8日开启,亚马逊首次延长活动至4天,沃尔玛则升级为6天并空前整合4600家实体门店参与。沃尔玛正凭借电商业务20%的年度增速,挑战“电商霸主”亚马逊。国内“外卖战”正酣,国外电商巨头也开打价格战!本周,电商巨头亚马逊与全球最大零售商沃尔玛将展开正面较量。7月8日,双方年度最大规模线上促销活动将同步...

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