独家|史上最大外卖补贴战开打,美团聚拢资源迎战“巨无霸”

雪豹财经社
06 Jul

一边应战,一边学习Fast Reading■自6月中旬开始,美团外卖日均支付订单维持在9000万以上。若以订单量衡量,美团在主要餐饮外卖平台中的份额从之前的超过70%下降至不足60%。但若从交易规模(GMV)来看,美团份额依旧接近70%。■根据内部测算,美团今年全年补贴至少会在去年基础上新增100亿元,若下半年竞争形势加剧,或将增加150亿~200亿元。■美团强敌环伺:淘宝闪购推出了500亿补贴,...

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