去中西部开高端餐饮,可能还有一波增量,但风险也不小。 今天,我们就来聊下,中西部市场的餐饮经济学。 首先来看一个好消息,在中西部开高端餐饮可能依旧是个不错生意。以巴奴为例,这家高端火锅巨头的招股书显示,截至2025年一季度,巴奴在二线及以下城市的利润率是24.5%,比一线城市20.7%的毛利率要高。 在中部省份河南,巴奴的利润率甚至达到26.2%。 需要看到的是,一线城市的人均消费还是要...
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