吉利汽车调整吉利银河营销事业群架构

观点网
11 Jul

观点网讯:7月11日消息,吉利汽车近日公布组织架构调整方案,吉利银河营销事业群正式划分为“一个中台、两个事业部”,管理中国星、银河、雷达、翼真四大品牌。原吉利汽车销售公司总经理范峻毅出任吉利银河营销总经理,并兼任银河品牌营销事业部总经理,同时直管雷达与翼真品牌,通过高管跨部门兼职打破协同壁垒。此次调整采用“小中台、大前线”模式,将资源向一线业务部门倾斜。中国星品牌营销事业部负责燃油车品牌中国星及...

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