海信家电买信托理财,一年花了120亿

财经天下WEEKLY
Jul 10, 2025

在一众家电企业中,海信电器一年花费120多亿元买信托理财的举动显得有些“特立独行”。在这背后,海信电器新上任的80后女掌门,正试图在拓展海外市场和财务数据之间,寻找新的平衡点。作者 |阳一编辑 |朗明图片来源|视觉中国市值超300亿元的家电巨头海信家电,同时也是位购买信托理财的大户。现在,它又开启了“买买买”模式,硬是在一年中花掉了2024年归母净利润近4倍的数额。在2024年年底,曾担任海信家电...

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