运动品牌集体“上车”,骑行赛道更热闹了

虎嗅
Jul 09, 2025

本文来自微信公众号:体坛经济观察 (ID:titansportsindustry),作者:月半,原文标题:《运动品牌集体“上车”,骑行赛道更热闹了 | 体育营销》随着耐克、阿迪达斯和安踏的赞助目光放大到职业自行车赛场,这个阵地或许将成为运动品牌的“全新战场”。在刚刚过去的周末,一年一度的自行车盛事——第112届环法自行车赛在法国历史悠久的工业城市里尔发车,拉开了2025赛季的帷幕。18支世巡车队、...

Source Link

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Most Discussed

  1. 1
     
     
     
     
  2. 2
     
     
     
     
  3. 3
     
     
     
     
  4. 4
     
     
     
     
  5. 5
     
     
     
     
  6. 6
     
     
     
     
  7. 7
     
     
     
     
  8. 8
     
     
     
     
  9. 9
     
     
     
     
  10. 10