Investing.com - 根据Barclays的观点,传统媒体股票在本财报季可能会提供适度的上涨空间,但投资者的关注点可能更多地集中在战略性拆分和交易上,而非季度基本面。 该投资银行表示,整个板块的风险/回报"在财报发布前似乎有利于该板块",因为本季度广告支出保持韧性,特别是在体育内容为主的公司中。 虽然传统电视广告保持稳定,但流媒体广告收入继续面临价格压力,因为广告库存不断增加,"鉴于...
Source LinkInvesting.com - 根据Barclays的观点,传统媒体股票在本财报季可能会提供适度的上涨空间,但投资者的关注点可能更多地集中在战略性拆分和交易上,而非季度基本面。 该投资银行表示,整个板块的风险/回报"在财报发布前似乎有利于该板块",因为本季度广告支出保持韧性,特别是在体育内容为主的公司中。 虽然传统电视广告保持稳定,但流媒体广告收入继续面临价格压力,因为广告库存不断增加,"鉴于...
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