半价电影前先放半小时广告?美国AMC增加贴片广告引争议

澎湃新闻
Jul 10, 2025

进入7月,美国最大的电影院线AMC推出了一项优惠政策:每周三会员都能以半价购买电影票。不过,就在这项利好政策启动的同时,有媒体发现AMC已计划通过增加贴片广告来创收,结果此举引来主流媒体的一顿口诛笔伐。美国各地影院的预告片加贴片广告的平均时长已达20分钟至30分钟。图片来自AMC官网AMC的“周三半价日”自当地时间7月9日起实施,目前仅限会员(每月会费19.99美元至27.99美元不等,因不同州而...

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